High quality
websites

True continuous stream of content, our six websites are references in termes of local news.

Near

1 million

people choose The Coops' websites
every week for their daily news

56

are aged between 25 and 54 years old (total population: 48%)

41

own a university degree (total population: 34%)

Source : Google Analytics, April 2024; Vividata Spring 2024, Quebec City CMA, Ottawa/Gatineau French, Trois-Rivières, Sherbrooke, and Granby, adults 18 years+.

Advertising opportunities

STANDARD DISPLAY ADS

Standard banners are displayed on all page, with sizes optimized for a better viewability on each device.

BIG BOX
300x250

DOUBLE BIG BOX
300x600

LEADERBOARD
728x90

BILLBOARD
970x250

PREMIUM DISPLAY ADS

The bold way to tell your story.

A premium website, a premium ad experience. Now that’s something you can’t get elsewhere.

Anchor Ad

As said by its name, the Anchor Ad sticks to the bottom of the page and follows the user as it scrolls on the page. High viewability, with less impact on user experience.

Example

Interscroller

A big banner, full screen through the content for a maximum focus on your brand and message. Surprise the readers with a creative that catches their attention every time.

Example

Floater

You want the whole screen for you? That’s what this get you. The ad show after 5 seconds of a session and as to be closed manually, for maximum impact and viewability.

Example

Wallpaper

Standard banners not big enough? We got you! With its full width taking all available space around the website, the wallpaper is the way to grab attention on larger screens.

Example

Billboard+

You already know the billboard? Meet his big cousin Billboard+. 66% bigger, more visible and more effective.

Example

VIDEO

OUTSTREAM VIDEO

Inserted inside the content of an article on all websites, between paragraphs, to catch the attention of the readers. Also available on the homepage, for a larger impact

PREROLL VIDEO

Displayed before the video embedded in the article, made by our team of journalists.

GIVE MORE LIFE TO YOUR AD

PRE-ROLL VIDEO

IN-TEXT
(OUTSTREAM)

NATIVE
(OUTSTREAM)

Videos are displayed on every device.

GEOTARGETING

Target potential customers in a specific sector either with geotargeting or geofencing, through our quality inventory or external high-quality inventory.

Reach only your potential customers with precise geotargeting and focus your ad budget on your market.

Geotargeting with zip codes

Target a geographic zone around a specific address.

Geofencing

Type of geotargeting and retargeting that makes it possible to deliver banners to users that visited a strategic zones (shops, parks, malls, ski station, etc.)
- Target your competitors
- Hyperprecise targeting (few meters)

We create a zone around a specific address.

We gather all mobile users that go through that zone.

We target websites and apps they use with banners, inside or outside that zone.

Programmatic

Programmatique

Our programmatic offer makes it possible to publish your campaign on your own terms and at a rythm that fits your needs, with your own campaign manager. It's the best of both world: you have the control and you have access to our quality inventory.

Efficient newsletters,
every day

A an effective way to reach a loyal and targeted audience.
Two ways to get in: half page ad or sponsored content.

More than

390 000

subscribers to all the newsletter sent by the Coops.

38%

exceptional opening rate, way above the average of between 20 to 30%.

In addition to the daily morning and evening editions, weekly thematic editions are also available across all proprieties: Science, "Affaires" (business), "Nos recommendations", Sports, "Le meilleur de nous" (best of the week).
Consult sales representative.

Source: Customer.io